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Emily and Houston Carpenter, the owners of Little Em’s Oyster Bar in King William and Up Scale in Southtown, are planning to open a casual seafood cafe and retail fish counter called Go Fish Market this fall in the Tobin Hill neighborhood just west of the Pearl.

Restaurateur Emily Carpenter shows off the blueprints for the casual seafood cafe and retail fish counter called Go Fish Market she plans to open this fall.

Emily and Houston Carpenter, the owners of Little Em’s Oyster Bar in King William and Up Scale in Southtown, are planning to open a casual seafood cafe and retail fish counter called Go Fish Market this fall in the Tobin Hill neighborhood.

Emily and Houston Carpenter, the owners of the popular restaurants Little Em’s Oyster Bar in King William and Up Scale in Southtown, are planning to open a casual seafood cafe and retail fish counter called Go Fish Market this fall in the Tobin Hill neighborhood just west of the Pearl.

Go Fish, housed in a former post office administration building at West Grayson Street and East Euclid Avenue, will feature food curated by Up Scale sushi chef Ruben Pantaleón, a veteran of the Scottsdale, Ariz., sushi hotspots Nobu and Roka Akor.

Depending on what the market has to offer each day, the menu will offer rotating varieties of fish and chips, fish tacos, oysters, fried seafood, burritos, caviar, sashimi and even cured and dry-aged fish for a tuna pastrami sandwich and other specialties, along with beer and wine.

Meanwhile, plans are still on track for the couple to open their Southern-inspired Restaurant Claudine in Government Hill around the same time.

With two popular restaurants and a third on the way, the Carpenters said they’re expanding their Carpenter Carpenter Hospitality brand yet again for a simple reason: supply and demand.

On ExpressNews.com: New Southern comfort food restaurant, Restaurant Claudine, to open in Government Hill near Pearl

The idea for Go Fish Market came on a busy Sunday at Little Em’s, they said, a Sunday that left them short on tuna, lobster and oysters in the middle of service. As they scrambled to find suppliers for that grade of seafood on a Sunday, the Carpenters landed on the idea that they could be that supplier, not just for themselves, but for anybody looking for high-grade fish from 8 a.m. to 8 p.m. seven days a week.

The Carpenters hope to open Go Fish in November, about a month after they plan to open Restaurant Claudine at 517 E. Grayson St.

Go Fish Market, 125 W. Grayson St., Instagram: @gofishmarket

msutter@express-news.net | Twitter: @fedmanwalking | Instagram: @fedmanwalking

Mike Sutter is the Express-News restaurant critic. Before joining the Taste Team in 2016, he served as restaurant critic for the Austin American-Statesman and editor of FedManWalking.com. He's appeared on NPR's "All Things Considered," ABC's "To Tell the Truth" and written for The Guardian, Bon Appetit and The Wall Street Journal.